Empower Network Training
Step 7: Start blogging!
Here I will teach you how to create your first blog!
OK now you’re up to the fun stuff!
You can blog about Empower Network and you can blog about whatever topic that you have a personal interest in!
It is best to keep them both separate. In other words you want two blogs. You are welcome to have more than two blogs also. You choice really. You must have one for Empower Network however. The other blog for your personal interests which you can use to attract like minded people or just get traffic to the opportunity if that is what you want. Your personal interest can be whatever you want such as a entertainment blog (latest E news type of stuff), animal blog, recipe blog, health blog etc. Your Empower Network blog will include articles relating to the business itself, motivation articles, training articles and so on. Of course you are welcome to get creative with it!
So let’s begin with simple steps of how you do your first blog!
In your back office you should see a blue heading (see below). This heading allows 4 options. So I have seperated step 7 into 4 parts, this being the first one. We are going to use the first button which is for text blogging.
Under Message Title - click in blank box under it and type your title of article
I have attached an example below
Under 'Description' you will see a big blank box. Click in there and type your content.
One time saving tip - Write it in a Microsoft Word document and then copy and paste it. There are also more time saving tips available in the 15K Formula. To get 15K Formula, in your back office, under core products heading to the left of page, you will see 15K Formula. Click on that to get the product which will save you so much time!
I have attached a screen shot of an example of body text.
You can personalise the content. Just under 'Description' there are several options available (see below). You can do simple things like changing your font to bold, italic, underline and strike through. You can also align text to the left, centre or right. You can also add bullet points and numbers. You can change colour of your text and background font colour. You can also change text font, size and styles. Have a play around with it and you will get the idea.
You can also add images, videos or audio to your blog. To do this see click on picture option shown below.
If you are going to copy and paste a image/video/audio you found in google images then see below. Select 'Embed from URL' and select if it's a image, video or audio. Then copy and paste it underneath it. Then select 'add media' to save.
If your picture/video/audio is saved in your computer then see below. Select 'Upload from Computer' and select if it's image, video or audio. Then select 'click here to browse computer...' and select image and add media. Now if it's a video or audio saved in your computer, you will need to have media hosting set up. Otherwise it will not allow you to upload. To setup your media hosting, go to step 5 for instructions.
You can also place any images, videos or audios which you used recently. To do this see below. Select 'Browse From Gallery'. Select if it's a image, video or audio. Or you can type in the search box next to these options. Once you have found your item and selected it, to save 'Add Media'.
You can also link any images you have placed. What I mean by this is say you place a image in your blog. If someone clicks on this picture, another link can automatically open up because you have set it up that way. You can link it to one of your squeeze pages (one where the person puts in their e-mail address to find out more). To do this see below. Select link button
Under URL, copy and paste URL that you want the person to go to if they click on image. In my case I have added a squeeze page link. See below an example is squeeze page.
TIP: tick 'open link on new tab/window'. By doing this, the link opens up in another window without disturb the current page they are on. Then click ok.
Once you have typed your blog and spell checked it. You want to choose where this blog is going to go. In our case, since it's the first blog we want to make it a public blog. This means any of the public can view this. Later on you can get technical and send to a team etc. Right now you don't need to worry about that.
Under the body of blog, you will see a drop down option, click on that and select public blog. See below.
Under that will be another drop down box asking to select which blog you want to post in. The automatic blog already set up will be your Empower Network blog. You can create more blogs which will show up after under this option also. See below I have two blogs. Main one is My Empower Network Blog and the other is a entertainment blog named whoopee (So I can differentiate between the two blogs). In this case we are going to select My Empower Network Blog as this is the topic it relates to.
Under this option will be another drop down box. This is asking what category the blog belongs to. Under each blog you will create categories. See below. In my Empower Network blog my categories include Empower Network, Inspiring, Bucket List and Mind Training. In this case I am going to select category Empower Network. You can create new categories as you type each new blog. You do this by clicking on '+Add New Category' (as circled below). By categorising your blog, it makes it easier to find past blogs.
The next section is SEO Options. SEO stands for Search Engine Optimisation. This is quite important as this will help rank your article.
One tip - ask yourself what is this blog about? Just select one topic or key idea. Don't go putting two to three topics in one blog. It is important you learn more about SEO, there is ample training on SEO in the 15K Formula product. To get 15K Formula, in your back office, under core products heading to the left of page, you will see 15K Formula. Click on that to get the product which will save you so much time!
Once you have your one main topic sorted. You want to fill out SEO Options.
See my example I have typed out. In the first box (META Title Tag) I put the main topic of blog. That is what is Empower Network? Because this article is to answer exactly that and only that. Nothing more, nothing less.
Under that (META Keywords Tag) I typed in actual words. These are the words people would normally type in google when they are searching for something they want an answer to.
Under that is META Description. This is automatically pulled from the first two sentences of the blog.
Another tip - make sure your main topic is included in your title and first sentence of your blog.
Next and last thing to do is to publish it! So wolla!
You will use this majority of the times as it allows you to do everything in one place. However to see the other options available, go to second part, step 7.2. Here I will show you how to add audio.